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Desi Dream Merchants
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Author
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A G Krishnamurthy
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Available
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About the Author:
A.G KRISHNAMURTHY
A G Krishnamurthy, Founder of Mudra Institute of Communications, Ahmedabad (MICA), Founder and former Chairman and Managing Director of Mudra Communications began the agency with a start-up capital of Rs.35,000 and one client. In just nine years Mudra became I...
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Desi Dream Merchants |
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Author
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A G Krishnamurthy
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Publisher
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NA
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Language
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English
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Available
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Description
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About the Author:
A.G KRISHNAMURTHY
A G Krishnamurthy, Founder of Mudra Institute of Communications, Ahmedabad (MICA), Founder and former Chairman and Managing Director of Mudra Communications began the agency with a start-up capital of Rs.35,000 and one client. In just nine years Mudra became I...
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Marketing Warfare
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Author
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Al Ries Jack Trout
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Available
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The book that changed marketing forever is now updated for the new millennium.
In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit. Now, two decades later, this Annotated Edition provides the latest, most powerful tactics that have ...
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Marketing Warfare |
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Author
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Al Ries Jack Trout
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Publisher
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NA
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Language
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English
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Available
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Description
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The book that changed marketing forever is now updated for the new millennium.
In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit. Now, two decades later, this Annotated Edition provides the latest, most powerful tactics that have ...
Read More..
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Business At The Speed Of Thought: Succeeding In The Digital Economy
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Author
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Bill Gates
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Available
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Your company probably has a sizeable investment in technology but is realizing only twenty percent of its potential benefit. Business @ the Speed of Thought introduces the concept of the digital nervous system which unites all systems and processes under one common infrastructure, allowing your comp...
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Business At The Speed Of Thought: Succeeding In The Digital Economy |
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Author
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Bill Gates
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Publisher
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NA
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Language
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English
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Available
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Description
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Your company probably has a sizeable investment in technology but is realizing only twenty percent of its potential benefit. Business @ the Speed of Thought introduces the concept of the digital nervous system which unites all systems and processes under one common infrastructure, allowing your comp...
Read More..
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BE A Sales Superstar
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Author
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Brian Tracy
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Available
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Written by one of the world's best-known speakers - over 2 million people have heard Brian Tracy speak and over 1.5 million have purchased his audio and video programs - Be a Sales Superstar presents 21 of the most important principles for sales success discovered by the author during a 30-year care...
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BE A Sales Superstar |
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Author
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Brian Tracy
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Publisher
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NA
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Language
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English
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Available
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Description
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Written by one of the world's best-known speakers - over 2 million people have heard Brian Tracy speak and over 1.5 million have purchased his audio and video programs - Be a Sales Superstar presents 21 of the most important principles for sales success discovered by the author during a 30-year care...
Read More..
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Fortune At The Bottom Of The Pyramid : Eradicating Poverty Through Profits
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Author
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C K Prahalad
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Available
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The world's most exciting, fastest-growing new market? It's where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense entrepreneurial capabilities and buying power. You can learn how to serve them and help millions of the world's poorest ...
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Fortune At The Bottom Of The Pyramid : Eradicating Poverty Through Profits |
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Author
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C K Prahalad
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Publisher
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NA
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Language
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English
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Available
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Description
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The world's most exciting, fastest-growing new market? It's where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense entrepreneurial capabilities and buying power. You can learn how to serve them and help millions of the world's poorest ...
Read More..
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Crisis Management
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Author
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Harvard Business Press
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Available
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Helps managers identify, manage, and prevent potential crises. Containing tips and tools on how to prepare an emergency list and how to utilize pre-crisis resources, this book shows managers how to shepherd their team from crisis to success.
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Crisis Management |
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Author
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Harvard Business Press
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Publisher
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NA
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Language
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English
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Available
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Description
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Helps managers identify, manage, and prevent potential crises. Containing tips and tools on how to prepare an emergency list and how to utilize pre-crisis resources, this book shows managers how to shepherd their team from crisis to success.
Read More..
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Beware The Naked Man Who Offers You His Shirt
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Author
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Harvey Mackay
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Available
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A businessman offers an innovative new approach to business management as well as illustrative anecdotes and insights
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Beware The Naked Man Who Offers You His Shirt |
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Author
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Harvey Mackay
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Publisher
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NA
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Language
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English
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Available
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Description
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A businessman offers an innovative new approach to business management as well as illustrative anecdotes and insights
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Five Minds for the Future
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Author
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Howard Gardner
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Available
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In his book, Gardner defines the cognitive abilities that will command a premium in the years ahead and takes that thinking to the next level. Concise and engaging, his book provides valuable insights for those charged with training and developing organizational leaders, both today and tomorrow.
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Five Minds for the Future |
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Author
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Howard Gardner
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Publisher
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NA
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Language
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English
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Available
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Description
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In his book, Gardner defines the cognitive abilities that will command a premium in the years ahead and takes that thinking to the next level. Concise and engaging, his book provides valuable insights for those charged with training and developing organizational leaders, both today and tomorrow.
Read More..
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Mr Nice
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Author
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Howard Marks
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Available
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During the mid-'80s Howard Marks had forty-three aliases and eighty-nine phone lines, and he owned twenty-five companies trading throughout the world. Bars, recording studios, offshore banks -- all were money-laundering vehicles serving the core business: dope dealing. At the height of his career he...
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Mr Nice |
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Author
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Howard Marks
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Publisher
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Vintage Books
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Language
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English
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Available
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Description
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During the mid-'80s Howard Marks had forty-three aliases and eighty-nine phone lines, and he owned twenty-five companies trading throughout the world. Bars, recording studios, offshore banks -- all were money-laundering vehicles serving the core business: dope dealing. At the height of his career he...
Read More..
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Repositioning
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Author
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Jack Trout
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Available
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The marketplace is changing. Are "you"? So you've mastered the art of marketing. You've positioned your company, branded your product, and targeted your consumer. Unfortunately, in today's economy, that's not enough. You need REPOSITIONING.
Read More...
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Repositioning |
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Author
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Jack Trout
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Publisher
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NA
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Language
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English
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Available
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Description
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The marketplace is changing. Are "you"? So you've mastered the art of marketing. You've positioned your company, branded your product, and targeted your consumer. Unfortunately, in today's economy, that's not enough. You need REPOSITIONING.
Read More..
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