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Description:
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To find solutions to problems, one has to develop the habit of creative thinking and this is possible only if one tries to get out of the routine system and view the situation from a different angle. It is also very important to be observant about everything happening around and to keep on absorbing all that is seen, heard or felt; it is this very ideas -bank that can be retrieved while solving. The ideas and thought starters discussed in this book cover a wide spectrum of management areas e.g. self, people, accounts, and marketing.
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